The Shift Share Session Explained

Ruth Hadari
Ruth Hadari
Agile Advocate, Engineering Ops Expert
Posted on
Sep 14, 2022
Updated on
Sep 14, 2022
Table of Content

What is the Shift-Share Methodology

The Shift-Share method is an Agile trick that’s used to collect real information and feedback about a solution after it has been created. The benefit to this technique is that feedback is given by people who have also created products, so there are high chances that the points given will be applicable and relevant.

The steps of the Shift-Share methodology are as follows:

First, gather a group of 6-8 innovators who have each developed a solution to a particular problem. These should be innovators who have solved a problem but are looking to confirm if it has market fit and that the solution is needed. They should set up stations inside a large event space, so they don’t encroach on each other and get in the way of each other’s stations.

Have each innovator pitch for 10 minutes about their innovation. Open the floor for questions from the audience for 2 min after each station. Repeat the pitches and give feedback until all groups have gone. 

Why is the Shift-Share Methodology Effective at Inducing Innovation?

Firstly, it gives innovators a chance to practice their pitching skills. This is important because in many startups the ability to pitch effectively is crucial to success. 

Second, Shift-Share brings new eyes to bear on the problem of innovation. This can be beneficial because it allows for different perspectives on opportunities and risks. 

Third, Shift-Share helps publicize the innovation process within a company. Showcasing the achievements of the team can be advantageous for fundraising and thought leadership - which can further the fly-wheel effect of hiring high-quality new talent which raises the rate of innovation which can benefit fundraising and thought leadership etc.

Finally, Shift-Share has the potential to create partnerships and collaborations with other innovators, which  makes room for networking and sharing best practices. Overall, Shift-Share is an effective method for inducing innovation within a company.

How to Get The Most Out of the Shift-Share Experience

Shift-share is an event where people from diverse workplaces come together to present their innovative ideas and get feedback from observers. 

The event aims to get new perspectives on your work, learn about different industries, and network with other professionals. Here are some tips to make the most out of your Shift-Share experience: 

  1. Make sure the venue is large enough to accommodate all the participants and observers. Shift-Share can be a very popular event, so you don't want people to be cramped up and uncomfortable. 
  1. It's important to have a diverse group of participants. This way, you'll get a wide range of views and opinions on your work. Shift-Share is also a great opportunity to learn about different industries, so having observers from different backgrounds is always beneficial. 
  1. Make sure the presentations are visual and engaging. Shift-Share presentations should be more than just people talking—they should be active, interesting, and informative. 
  1. Ensure that the presenters have practiced beforehand. This way, they'll be able to keep to the timeframe and deliver high-quality pitches. 

Finally, be strict with the time limit. Shift-Share sessions should be fair and equal for all participants, so everyone gets the same amount of time to present their work. By following these tips, you'll be sure to get the most out of your Shift-Share experience!


The Shift-Share Methodology effectively induces innovation because it tests your solution against people in similar situations. To get the most out of your Shift-Share experience, attend all sessions and talk to as many people as possible. Ask questions, offer suggestions, and be open to learning new things.

About the author

Ruth Hadari
Agile Advocate, Engineering Ops Expert

Highly experienced in leading multi-organizational teams, groups, in-shore as well as off-shore. The go-to person who is able to simplify the complex. An agile advocate, experienced in all common methodologies. Responsible for the entire software development lifecycle process from development, QA, DevOps, Automation to delivery including overall planning, direction, coordination, execution, implementation, control and completion. Drives execution, and communicates on status, risks, metrics, risk-mitigation and processes across R&D.

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